Satyam unit signs $25 million order

BANGALORE (Reuters) - India's number four software services exporter Satyam Computer Services Ltd. said on Thursday its back office unit Nipuna Services Ltd. had signed an animation order worth $25 million.
Nipuna will partner 4K Animation Ltd. of the United Kingdom to execute the 18-month project, a company statement said.
"The partnership reflects a growing trend toward corporatisation in the animation industry, which is leading to increasingly significant opportunities," Venkatesh Roddam, Nipuna's chief executive officer, said in the statement.
Producers of films, commercials and television shows outsource animation work to low-cost locations such as India.
Production of a 30-minute animated programme costs about twice as much in South Korea and Taiwan as it does in India, and four to six times more in the United States, according to a recent industry survey.

Source : Reuters